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£151.26
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£151 today · previous high £151 · all-time low £128
Routledge Rituals and Routines: Marketing Management - Routledge
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Price distribution over 72 days • 2 price levels
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Most common price: £151 (44 days, 61.1%)
Price range: £128 - £151
Price levels: 2 different prices over 72 days
Description
Key Features
Routledge publication providing in-depth analysis of rituals and routines within marketing management contexts and strategic practice.
Part of the Key Issues in Marketing Management series, offering professional-level scholarship for business practitioners and academics.
Explores how organisational rituals reflect change and enable companies to redefine meaning in their marketing approaches and scope.
Examines the intersection of organisational behaviour and marketing strategy through contemporary business frameworks and case studies.
Ideal reference for marketing professionals, business students, and leaders seeking to understand cultural drivers of marketing effectiveness.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 1032889322
- Domain
- Amazon UK
- Release Date
- 09 December 2024
- Listed Since
- 01 August 2024
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