£157.83

About as cheap as it gets — within 5% of the all-time low it hit 1 month ago.

£158 today · all-time low £157 (Sep 2026) · usually £158

Routledge Dynamic Fashion Marketing: Internationalisation, Sustainability, Technology

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Last 38 days · 38 data points (no recent data)

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£158.59 £156.79 £157.18 £157.57 £157.97 £158.36 £158.75 01 September 2026 10 September 2026 19 September 2026 28 September 2026 08 October 2026
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Price Distribution

Price distribution over 38 days • 3 price levels

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Current Price
4 days 28 days · current 6 days 0 7 14 21 28 £157 £158 £159 Days at Price

Price Analysis

Most common price: £158 (28 days, 73.7%)

Price range: £157 - £159

Price levels: 3 different prices over 38 days

Description
Dynamic Fashion Marketing bridges academia and business practice to explore how fashion brands navigate internationalisation, sustainability, and technological change in the post-pandemic era. This Routledge Studies in the Fashion Industry book presents new evidence and findings from leading contributors who examine evolving consumer behaviour shaped by sustainability concerns and digital innovation. The work offers in-depth analyses of fashion marketing strategies, methodological advancements, and epistemological insights relevant to both fashion professionals and marketing scholars. Ideal for understanding how luxury fashion and mainstream brands are adapting to global markets, regulatory pressures, and changing consumer expectations in a technology-driven landscape.

Key Features

This Routledge academic book addresses fashion marketing transformation through internationalisation, sustainability, and technology perspectives.

Contributors provide in-depth analyses of consumer behaviour influenced by sustainability practices and digital technology adoption in fashion retail.

The book emphasises post-pandemic recovery strategies and offers methodological advancements for fashion marketing research and practice.

Designed for academics, researchers, and fashion industry practitioners seeking evidence-based insights into global fashion marketing evolution.

Part of Routledge Studies in the Fashion Industry series, establishing rigorous scholarly foundations for understanding luxury and mainstream fashion markets.

Product Specifications
Brand
Routledge
Format
hardcover
ASIN
1032857641
Category
Books > Subjects > Business, Finance & Law > Sales & Marketing > Market Research
Domain
Amazon UK
Release Date
22 January 2026
Listed Since
02 September 2025

Barcode

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