£136.81

Routledge Dynamic Fashion Marketing Book - Routledge Studies

Name: Routledge Dynamic Fashion Marketing Book - Routledge Studies
Brand: Routledge
Price: 136.81 GBP
Availability: InStock

Management Science

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Description

Expand your knowledge of the global apparel industry with Dynamic Fashion Marketing. Part of the Routledge Studies in the Fashion Industry series, this book provides an academic look at the core elements shaping modern commerce. It covers the essential themes of internationalisation, sustainability, and technology within the fashion sector. This text is designed for students and professionals interested in management science and business strategy. By focusing on how global markets and new technologies impact brand growth, it serves as a valuable resource for understanding the complexities of today's fashion landscape. Whether you are studying management or working in the industry, this Routledge publication offers a structured approach to the evolving trends that define the market.

Key Features

Part of the Routledge Studies in the Fashion Industry series for academic depth.

Covers essential industry themes including internationalisation and global market trends.

Explores the impact of sustainability practices within the modern fashion sector.

Provides insights into how technology influences fashion marketing and management.

Ideal for readers focused on management science and business development.

Published by Routledge to ensure high-quality academic and professional standards.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032857641
Category: Books > Subjects > Business, Finance & Law > Management > Management Science
Domain: Amazon UK
Release Date: 22 January 2026
Listed Since: 02 September 2025

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Routledge Dynamic Fashion Marketing Book - Routledge Studies

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