£129.49

Routledge - Restoring Tourism Destinations in Crisis Book

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Description

Tourism destinations face constant threats from shifts in public perception and unexpected global events. Restoring Tourism Destinations in Crisis provides a strategic marketing approach to help professionals navigate these challenges. This book offers a comprehensive look at past tourism crises through in-depth case studies, analyzing how various organizations responded to difficult situations. Designed for industry professionals, related associations, and government officials, this text serves as a guide for proactive crisis management. By studying previous responses, readers can better prepare for the potential of future crises that impact the tourism sector. It is an essential resource for anyone involved in the management and strategic planning of travel destinations looking to protect their reputation and economic stability.

Key Features

Includes in-depth case studies that examine past tourism crises and the specific responses made by industry leaders.

Provides a strategic marketing approach to help destinations manage and recover from changes in public perception.

Offers practical insights for government levels and tourism associations to prepare for future industry challenges.

Serves as a professional resource for those working in tourism management, hospitality, and destination marketing.

Analyzes real-world scenarios to help professionals develop proactive strategies instead of reactive measures.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
31 March 2021
Listed Since
04 February 2021

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