£144.78

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£145 today · previous high £145 · all-time low £138

Routledge Safety and Security in Tourism: Recovery Marketing after Crises

Amazon

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£144.78 £137.30 £138.93 £140.56 £142.20 £143.83 £145.46 01 August 2026 16 August 2026 01 September 2026 17 September 2026 03 October 2026
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3 days 61 days · current 0 15 31 46 61 £138 £145 Days at Price

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Most common price: £145 (61 days, 95.3%)

Price range: £138 - £145

Price levels: 2 different prices over 64 days

Description

This comprehensive Routledge guide addresses the critical gap in tourism crisis recovery literature by examining how to rebuild markets and restore destination appeal following catastrophes. Natural disasters, wars, epidemics, and major crises can devastate tourism businesses and entire destinations, yet most existing research focuses on preparation and immediate response rather than long-term recovery strategies. The book brings together leading international experts who provide practical frameworks and evidence-based instruction for effective recovery marketing. It covers strategies for restoring consumer confidence, repositioning damaged destinations, and rebuilding tourism services after destruction. Essential reading for tourism managers, destination marketers, and business leaders seeking to understand how successful recovery marketing can transform crisis into opportunity and restore economic vitality to affected communities.

Key Features

Routledge publication providing expert guidance on tourism recovery marketing strategies following major crises and disasters.

Addresses the documented gap in tourism literature between crisis preparation and effective post-crisis recovery marketing approaches.

Contributions from leading international experts offering practical instruction and real-world recovery frameworks for tourism destinations.

Covers rebuilding market confidence, repositioning strategies, and business recovery tactics for devastated tourism services and destinations.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
21 December 2009
Listed Since
13 August 2007

Barcode

No barcode data available

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