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Routledge Event Audiences and Expectations - Routledge Research

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Description

Event Audiences and Expectations examines why people participate in festivals and events, exploring the types of events that stimulate participation and the passionate involvement of dedicated fans. Based on primary research including participant observation and in-depth interviews with event participants, event managers, and government officials across over 50 international events, this book offers significant insight into how event managers can effectively entice and manage participant expectations as well as audience involvement. Part of the Routledge Advances in Event Research Series, this work provides essential knowledge for professionals managing events and understanding audience behaviour in contemporary event contexts.

Key Features

Event Audiences and Expectations is grounded in primary research combining participant observation with in-depth interviews across over 50 international events.

The book examines why people participate in festivals and events, providing event managers with actionable insight into audience motivation and engagement.

Routledge Advances in Event Research Series positions this work as a scholarly contribution to understanding fan behaviour and event participation patterns.

The research includes interviews with event participants, event managers, and government officials, offering multiple perspectives on event management and audience involvement.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
05 September 2013
Listed Since
05 March 2012

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