£165.98

Routledge Eventful Cities - Urban Events & Development Strategy

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Description

Eventful Cities by Routledge examines how globalisation, economic restructuring and urban redevelopment have made events central to city transformation strategies. This book analyses the cultural event development, management and marketing processes whilst linking them to their wider economic, social and cultural contexts. It offers a distinctive combination of practical insights and academic rigour, featuring analysis of major events and festivals in cities where eventfulness has fundamentally shaped urban policy and regeneration. The volume explores how events create economic, social, cultural and environmental outcomes within comprehensive urban development frameworks, making it essential reading for professionals and academics interested in how cities leverage events for sustainable change and competitive advantage.

Key Features

Eventful Cities provides comprehensive analysis of cultural event development, management and marketing processes within urban contexts.

The book links event strategies to broader economic, social and cultural outcomes that drive city transformation.

Routledge combines practical case studies of major events and festivals with academic research for balanced perspectives.

This volume examines how cities use events to achieve environmental and social goals alongside economic development.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
26 November 2015
Listed Since
01 December 2015

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