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Routledge Communication Models for Mass Communications Study - Routledge

Amazon

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£151.26 £143.69 £146.72 £149.74 £152.77 £155.79 £158.82 31 July 2026 10 August 2026 21 August 2026 31 August 2026 11 September 2026
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Description

This Routledge publication presents the primary models of mass communications that have emerged over three decades of academic research and development. The book provides concise explanations of the most significant concepts and ideas shaping mass communication theory, employing both graphic and verbal models to illustrate complex communication processes. Ideal for students, researchers, and practitioners seeking to understand how information flows through media systems, this work synthesises key theoretical frameworks that explain audience reception, message transmission, and media effects. By combining visual representations with clear textual analysis, the book makes sophisticated communication theory accessible and applicable to real-world media analysis and strategy.

Key Features

Covers thirty years of established mass communications models and theoretical frameworks developed by leading researchers in the field.

Uses graphic models alongside verbal descriptions to clarify complex communication processes and make concepts visually understandable.

Focuses on the most significant ideas and concepts in mass communication study, filtering essential theory from peripheral material.

Published by Routledge, a respected academic publisher specialising in communication and media studies resources.

Provides foundational knowledge for understanding how mass media systems operate and influence audiences.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
11 December 2016
Listed Since
07 October 2016

Barcode

No barcode data available

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