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Routledge Communicating Strategy by Phil Jones - Business Book

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Description

Research suggests only 5% of people in an organization truly understand its strategy. If your team is not following your vision, it is likely because they do not find it compelling or clear. Phil Jones addresses this gap in Communicating Strategy, published by Routledge. This book helps you communicate your strategy in an effective way to improve implementation and drive better outcomes. It provides a clear framework for building a communication plan that ensures your people understand your goals. Stop letting the other 95% implement a different direction and start leading with clarity.

Key Features

Phil Jones provides a clear framework for building a professional communication plan.

The book by Routledge helps improve strategy implementation and organizational outcomes.

Learn how to communicate your strategy in a way that people find compelling and easy to understand.

Address the common problem where only 5% of employees understand their organization's strategy.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
22 August 2017
Listed Since
26 July 2017

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