£150.00

Marketing And Management Sciences - ICMMS 2008 Proceedings

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Description

This comprehensive proceedings volume from the International Conference on Marketing and Management Sciences (ICMMS 2008) brings together research and insights from leading academics and practitioners in management science and marketing. The collection presents peer-reviewed papers covering contemporary issues in organisational management, strategic marketing, and applied management sciences. Ideal for researchers, academics, and business professionals seeking to understand the latest developments in management theory and practice, this proceedings publication offers valuable perspectives on how marketing and management science intersect to drive business success. Published by ICP, this volume serves as an essential reference for those working in management education, corporate strategy, and business administration.

Key Features

ICMMS 2008 proceedings volume compiles research presented at the International Conference on Marketing and Management Sciences.

Peer-reviewed papers covering management science, marketing strategy, and organisational management topics.

Published by ICP, offering academic rigour and credibility for business and management research.

Comprehensive reference resource for academics, researchers, and business professionals in management fields.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
20 January 2010
Listed Since
31 August 2013

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