The Gamer's Brain: Neuroscience UX Video Game Design - Image 1

£49.39

CRC Press The Gamer's Brain: Neuroscience UX Video Game Design

Name: The Gamer's Brain: Neuroscience UX Video Game Design
Brand: CRC Press
Price: 49.39 GBP
Availability: InStock

Games

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Description

The Gamer's Brain bridges cognitive science and user experience design to help game developers create engaging, accessible titles that players love. Drawing on neuroscience insights and proven UX methodologies, this CRC Press resource guides you through designing games that prioritise player engagement whilst maintaining artistic integrity. Whether you're building indie games, triple-A productions, educational games, or gamified products, you'll discover how successful titles like Fortnite refine their UX strategy to achieve sustained player satisfaction. The book covers inclusive design principles, ethical considerations, and practical techniques for turning great ideas into experiences that resonate with your audience. Perfect for developers seeking to understand the psychological foundations of compelling gameplay and how to apply those principles to your own projects.

Key Features

The Gamer's Brain applies neuroscience insights to show how cognitive science directly influences player behaviour and game enjoyment.

CRC Press delivers comprehensive UX methodologies tailored specifically for indie, triple-A, educational games and gamified product design.

Learn accessibility and inclusive design principles that expand your audience whilst maintaining your artistic and design vision.

Study real-world examples including Fortnite's refined UX strategy to understand what makes modern games succeed with players.

Discover ethical game design practices that create fun, engaging experiences whilst respecting player wellbeing and trust.

Product Specifications

Brand: CRC Press
Format: paperback
ASIN: 0367638185
Category: Books > Subjects > Computing & Internet > Programming > Games
Domain: Amazon UK
Release Date: 06 March 2026
Listed Since: 31 July 2025

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CRC Press The Gamer's Brain: Neuroscience UX Video Game Design

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