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CRC Press - The Four Stages of Highly Effective Crisis Management

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Description

Learn how to navigate the complexities of modern communication with The Four Stages of Highly Effective Crisis Management. Published by CRC Press, this book explores how social media has transformed the way information spreads during major global events, such as the Japanese tsunami and the Egyptian revolution. This guide provides practical media communication solutions for the digital age. It teaches you how to select the right language and the most effective media outlets to deliver your message clearly during and after a crisis. By examining the impact of Web 2.0 technologies, the text reveals how to manage media relations when rapid digital shifts occur. Whether you are dealing with natural disasters or social upheavals, this book offers a roadmap for managing the media effectively. It helps you understand the power of social media to unite and support people, ensuring your organization can communicate with clarity when it matters most.

Key Features

New and mint condition book to ensure high quality for your professional library.

Fast shipping with same day dispatch for all orders received before 12 noon.

Guaranteed secure packaging to protect your book during transit.

No quibbles returns policy for a worry free purchasing experience.

Expert guidance on choosing appropriate language and media outlets for crisis communication.

Analysis of how Web 2.0 and social media technologies change crisis management strategies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 March 2011
Listed Since
24 June 2010

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