£56.99

LAP Lambert Academic Publishing Brand Preferences of Home Appliances

Name: Brand Preferences of Home Appliances
Brand: LAP Lambert Academic Publishing
Price: 56.99 GBP
Availability: InStock

Functional Analysis

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About as cheap as it gets. The only time it was cheaper was 3 months ago.

£57 today · all-time low £56 (May 2026) · usually £65

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Last 91 days · 91 data points

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Price Distribution

Price distribution over 91 days • 3 price levels

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Most common price: £67 (63 days, 69.2%)

Price range: £56 - £67

Price levels: 3 different prices over 91 days

Description

The market situation and its outcome are becoming increasingly uncertain. In the light of this scenario, the organizations are becoming more and more desperate to hold the customers, to retain the market share and to survive. The scenario in the home appliances industry is equally challenging. The leading companies like Samsung, Videocon, Sony, LG and others by introducing brands at various price points have effectively segmented the market which has resulted in faster market expansion and penetration. Product differentiation and innovative marketing efforts have resulted in attracting more and more customers to their brands. In fact the competition in the rural market has assumed a battle field dimension and struggles for the survival of the fittest. Therefore in the light of the scenario where the marketing environment is changing at a very fast pace and the heightened aggression of the players in the home appliances in India, it is most appropriate to conduct a study on various dimensions influencing consumer’s purchase decisions regarding home appliances. Home appliances industry in India is one of the fast growing and competitive industries of the country.

Product Specifications

Brand: LAP Lambert Academic Publishing
Format: paperback
ASIN: 3659427977
Category: Books > Subjects > Science, Nature & Maths > Mathematics > Mathematical Analysis > Functional Analysis
Domain: Amazon UK
Release Date: 26 March 2015
Listed Since: 20 April 2015

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LAP Lambert Academic Publishing Brand Preferences of Home Appliances

About as cheap as it gets. The only time it was cheaper was 3 months ago.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

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