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Gabler Verlag Management von Joint Ventures: Fallbeispiele aus Europa, USA, China und Japan

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£46.95 £44.60 £45.54 £46.48 £47.42 £48.36 £49.30 26 July 2026 09 August 2026 24 August 2026 08 September 2026 23 September 2026
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Description

Joint Ventures mit Partnern aus Ubersee gewinnen aufgrund des wach senden Protektionismus und der raschen Entwicklung neuer Technolo gien fUr die Unternehmensstrategie zunehmende Bedeutung. Sollte ein Unternehmen das Joint Venture zum Bestandteil seiner inter nationalen Expansion machen? Wenn ja, wie ist dann bei seiner Grtin dung und in seinem Management vorzugehen? Damit Manager eine Hil festellung bei der Klarung dieser Fragen erhalten, habe ich sowohl die Ftihrungskriifte der Muttergesellschaften Dutzender Joint Ventures in terviewt als auch die Verantwortlichen vor Ort. Die Interviews wurden in den Vereinigten Staaten, Japan, China, Europa und Kanada durchge fUhrt. Ftir alle, die mit diesen Fragen befaBt sind, ist dies das erste Buch, das sich dem Thema mit praktischen Fallbeispielen niihert. Die angesprochenen Ftihrungskriifte haben ihre Erfahrungen - gute wie schlechte - erliiutert und anschaulich geschildert, wie sie zu ihren Ent scheidungen gelangt sind, wie sie die Gemeinschaftsunternehmen ge plant haben und wie sie diese heute fUhren. Sie haben sich zur Auswahl des oder der Partner und auch zu dem Fall geiiuBert, wenn eine Regie rung als Partner auf tritt, und sie haben tiber Verhandlungen, Vertriige, Warenzeichenschutz sowie Wiihrungsprobleme gesprochen. Sie gaben Ausktinfte tiber die tiiglichen betrieblichen Fragen wie Unternehmens fUhrung, Einstellung und Ausbildung der einheimischen Arbeitskriifte, tiber Lohne und Leistungsanreize, Moglichkeiten der Materialbeschaf fung und die durch schlechte Infrastrukturen aufgeworfenen Probleme.

Product Specifications

Format
paperback
Domain
Amazon UK
Release Date
01 January 1990
Listed Since
16 May 2012

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