£136.27

Routledge Motivating SMEs to Cooperate and Internationalize

Name: Routledge Motivating SMEs to Cooperate and Internationalize
Brand: Routledge
Price: 136.11 GBP
Availability: InStock

International

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Description

Expand your academic and professional understanding of small and medium-sized enterprises with this specialized volume from Routledge. As global interest in SME strategies and international market entry grows, this book provides essential research for those looking to understand how these businesses operate on a global scale. This text is designed for a diverse audience, including researchers, academics, government officials, and regional economic specialists. It offers practical value for international trade advisers who work directly with small businesses to develop their international marketing expertise. By examining the dynamic perspectives of SME cooperation and internationalization, this work serves as a comprehensive resource for anyone involved in the growth and global integration of small and medium-sized enterprises.

Key Features

Comprehensive research studies and academic case studies regarding SME operations and international market entry strategies.

Valuable insights for government officials and economic specialists working to support small business growth.

Practical knowledge for international trade advisers helping businesses develop global marketing expertise.

Detailed examination of the dynamic perspectives involved in SME cooperation and internationalization.

Part of the Routledge Studies in Entrepreneurship and Small Business series for academic depth.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 1138220574
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 05 October 2017
Listed Since: 24 May 2017

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Routledge Motivating SMEs to Cooperate and Internationalize

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