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Routledge International Entrepreneurship in Emerging Markets - Routledge

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Description

International Entrepreneurship in Emerging Markets: Contexts, Behaviours, and Successful Entry provides a comprehensive exploration of how businesses expand internationally within developing economies. This Routledge collection assembles expert chapters examining entrepreneurial activities across small and medium-sized enterprises operating in emerging market contexts. The book analyzes the distinctive strategies, challenges, and success factors that define international entrepreneurship in these regions, offering practical insights into market entry approaches and business growth. Designed for business professionals, entrepreneurs, and academic researchers, this work addresses how firms navigate the complexities of global expansion whilst understanding local market dynamics. The context-based chapter structure allows readers to explore specific dimensions of international business development across various emerging market economies, providing both theoretical frameworks and real-world applications for understanding cross-border entrepreneurial success.

Key Features

Routledge Studies in International Business and the World Economy series delivers academic research on cross-border commerce and emerging market development.

Context-based chapters examine entrepreneurial activities in small and medium-sized enterprises operating across multiple emerging market economies.

The book analyzes successful market entry strategies and international expansion approaches tailored to developing economy conditions.

Comprehensive coverage addresses how entrepreneurs identify opportunities and build sustainable businesses in emerging market regions.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
02 September 2022
Listed Since
21 February 2022

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