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£45.54

Cabi Service Failures and Recovery in Tourism and Hospitality: A Practical Manual

Name: Service Failures and Recovery in Tourism and Hospitality: A Practical Manual
Brand: Cabi
Price: 45.54 GBP
Availability: InStock

Business, Finance & Law

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Description

Tourism and hospitality services are highly prone to service-failure due to a high level of customer-employee contact and the inseparable, intangible, heterogeneous and perishable nature of these services. Service Failures and Recovery in Tourism and Hospitality, with its extensive coverage of the literature, presents an invaluable source of information for academics, students, researchers and practitioners. In addition to its extensive coverage of the literature in terms of recent research published in top tier journals, chapters in the book contain student aids, real-life examples, case studies, links to websites and activities alongside discussion questions and presentation slides for in-class use by teaching staff. This book is enhanced with supplementary resources including customizable lecture slides. About the Author Erdogan Koc is Professor at Bandirma Onyedi Eylul University, Turkey.

Product Specifications

Brand: Cabi
Format: hardcover
ASIN: 1786390671
Category: Books > Subjects > Business, Finance & Law
Domain: Amazon UK
Release Date: 06 October 2017
Listed Since: 10 April 2017

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Cabi Service Failures and Recovery in Tourism and Hospitality: A Practical Manual

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