£55.34

Sage Publications Social Media Marketing

Name: Social Media Marketing
Brand: Sage Publications
Price: 55.34 GBP
Availability: InStock

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Description

The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success. Now thoroughly updated in this fifth edition to reflect the latest developments in social media marketing research and practice, and with new case studies and examples, including brands such as Apple, Cadbury, LUSH Cosmetics and Zoom. A must-read for all students and practitioners of social media marketing. Tracy L. Tuten is a professor of marketing at Sofia University, USA.

Product Specifications

Brand: Sage Publications
Format: paperback
ASIN: 1529623812
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-commerce
Domain: Amazon UK
Release Date: 27 December 2023
Listed Since: 07 June 2023

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Sage Publications Social Media Marketing

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