Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them - Image 1

£55.59

Routledge Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

Name: Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them
Brand: Routledge
Price: 55.59 GBP
Availability: InStock

Forecasting

It has never been this cheap. We have no record of a lower price.

£56 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 81 days • 81 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 81 days • 5 price levels

Days at Price

Current Price

Price Analysis

Most common price: £56 (67 days, 82.7%)

Price range: £56 - £117

Price levels: 5 different prices over 81 days

Description

Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a delicate balance between over-engineering the forecast - including rafts of data and complex ’black box’ equations that few stakeholders understand and even fewer buy into - and an overly simplistic approach that relies too heavily on anecdotal information and opinion. Arthur G. Cook's highly pragmatic guide explains the basis of a successful balanced forecast for products in development as well as currently marketed products. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecasting; how they can be used to communicate market dynamics to the various stakeholders; and the strengths and weaknesses of different forecast approaches. The text is liberally illustrated with tables, diagrams and examples. The final extended case study provides the reader with an opportunity to test out their knowledge. The second edition has been updated throughout and includes a brand new chapter focusing on specialized topics such as forecasting for orphan drugs and biosimilars.

Key Features

Gower Pub Co

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1472460111
Category: Books > Subjects > Business, Finance & Law > Professional Finance > Forecasting
Domain: Amazon UK
Release Date: 28 May 2015
Listed Since: 05 December 2014

Barcode

No barcode data available

Routledge Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Key Features

Product Specifications

Barcode

Similar Products You Might Like

Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

The Future of Pharma: Evolutionary Threats and Opportunities

The Future of Pharma: Evolutionary Threats and Opportunities

The Pharmaceutical Industry: A Guide to Historical Records (Studies in British Business Archives)

The Global Pharmaceutical Industry: The Demise and the Path to Recovery (Routledge Advances in Management and Business Studies)

Global Pharmaceutical Policy: Ensuring Medicines for Tomorrow’s World

World Pharmaceutical Industry

Global Issues in Pharmaceutical Marketing

Springer - Innovation and Marketing in Pharmaceutical Industry

Pharmaceutical Marketing: A Practical Guide

Pharmaceuticals, Corporate Crime and Public Health

Pharmaceutical Medicine (Oxford Specialist Handbooks)

Pharmaceutical Product Development: Insights Into Pharmaceutical Processes, Management and Regulatory Affairs

Optimization of Pharmaceutical R&D Programs and Portfolios: Design and Investment Strategy

Artificial Intelligence for Drug Product Lifecycle Applications

Collaborative Innovation in Drug Discovery: Strategies for Public and Private Partnerships (Wiley Series on Technologies for the Pharmaceutical Industry)

Benefit-Risk Assessment in Pharmaceutical Research and Development (Chapman & Hall/CRC Biostatistics Series)

Pharmaceutical Economics (The International Library of Critical Writings in Economics series)

Quantitative Decisions in Drug Development (Springer Series in Pharmaceutical Statistics)

Quantitative Decisions in Drug Development (Springer Series in Pharmaceutical Statistics)

CRC Press Bio-Targets and Drug Delivery Approaches Book

POD- PHARMACUETICAL MARKETING: .

Transforming Big Pharma by John Ansell - Routledge Business Book

Converging Pharmacy Science and Engineering in Computational Drug Discovery (Advances in Healthcare Information Systems and Administration)