MACMILLAN Managing Opportunity Development in Business Networks

Product Description Business opportunity is defined as the deriving force that creates entrepreneurship, change and growth in both SMEs and multinational firms. Business networks provide opportunities and competitive advantage but they also impose constraints on firms. This volume connects opportunity detection with business networks to explore the impact of this combination on the competitive strategies of firms. It will be of use to researchers and PhD candidates working in the field of entrepreneurship, networks, and competitive strategies and advantages. About the Author PERVEZ N. GHAURI completed his PhD at Uppsala University, Sweden where he also taught for several years. At present he is Professor of International Business at the University of Manchester, UK. Pervez N. Ghauri has published more than 15 books and numerous articles on international business topics, and is Editor-in-chief of International Business Review, the official journal of the European International Business Academy. AMJAD HADJIKHANI is Professor of Marketing in the Department of Business Studies at Uppsala University, Sweden. He has been actively engaged in research work and has published several books and numerous articles on International Marketing, specifically consumer and industrial marketing. JAN JOHANSON is Emeritus Professor of International Business at Uppsala University, Sweden. He has published a number of articles including The Internationalization Process of the Firm and Business Networks. He is also the co-founder of The IMP Group.