£34.67

Springer Contemporary Issues in International Business Book

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Description

Explore the changing landscape of global commerce with Contemporary Issues in International Business: Institutions, Strategy and Performance. Published by Springer in association with the UK and Ireland Chapter of the Academy of International Business, this edited collection provides a deep look into the socio-economic challenges of modern globalization. As multinational enterprises (MNEs) face increasing uncertainty, this book offers essential insights into the evolving strategies and operations required to succeed. Readers will learn about the co-evolutionary processes within headquarters-subsidiary relationships and the shifting balance in international business environments. This academic resource is designed for those seeking to understand the profound implications of global shifts on corporate strategy and performance in a complex world.

Key Features

Published in association with the UK and Ireland Chapter of the Academy of International Business to ensure high academic standards.

Addresses the growing uncertainty and socio-economic challenges created by modern globalization.

Provides analysis on the strategies and operations of multinational enterprises (MNEs) in a changing global market.

Offers insights into the co-evolutionary processes involved in headquarters-subsidiary relationships.

Examines the new balance in international business and the need for novel strategic approaches.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
27 February 2018
Listed Since
04 October 2017

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