Bloomsbury Academic Advertising: A Practitioner Perspective

The Psychology of Advertising

Routledge

Advances in Advertising Research XIII: Frontiers of Advertising: Re-considering Its Shapes and Forms (European Advertising Academy)

Springer

Routledge Advertising Account Planning Book - Strategic Guide

Routledge

Advertising and the Marketplace: An Economics Perspective

Edward Elgar Publishing

Successful Advertising: Key Alternative Approaches

Cengage Learning EMEA

Advances in Advertising Research XV: Moving Forward, Looking Back: Advertising in the Advent of AI (European Advertising Academy)

Springer

Advertising Literacy for Young Audiences in the Digital Age: A Critical Attitude to Embedded Formats

Springer

Globe Law International Advertising Law - Second Edition

Globe Law and Business Limited

La publicidad en el lugar de venta: Análisis y evolución de la publicidad en el lugar de venta

EAE Editorial Academia Espanola

Advances in Advertising Research (Vol. XII): Communicating, Designing and Consuming Authenticity and Narrative (European Advertising Academy)

Springer

Big Idea Patterns of the Advertising Creative Process: A Brainstorming Toolkit for the Discovery and Launch of Sensible, Sensational Campaigns that Resonate

LAP Lambert Academic Publishing

Image and Text in Advertising: An Intermedial Study of Figures of Speech and Ekphrasis

Südwestdeutscher Verlag für Hochschulschriften

Routledge - How Not to Hate Advertising Book for Creatives

Routledge

Propaganda in the Digital Age: Global Conflicts, Media, Politics, and Fake News

Bloomsbury Academic

Les Confessions d'un Publicitaire: Comment gérer une Agence Publicitaire pour Bâtir une Fortune et Battre des Records de Ventes

Sémiologie publicitaire: Analyse sémiologique de la publicité en Jordanie (Omn.Univ.Europ.)

OmniScriptum

Routledge Fashion Advertising and Public Relations Book

Routledge

GLOBAL STRATEGIC MANAGEMENT IN ADVERTISING IINDUSTRY: A Case Study

Investigación de mercados aplicada a la publicidad: Estudios de casos para la investigación paso a paso

EAE Editorial Academia Espanola

La Publicité d'après Ogilvy: Comment réussir Vos Publicités sur Internet et Battre des Records de Ventes

Werbung und Konzentration: Ein Beitrag Zur Theorie Der Werbung

De Gruyter

Advertising Decision Making Process: Advertising options with specific reference to corporates' choice of advertising agencies

LAP Lambert Academic Publishing

Werbung als Marketinginstrument: Mit Fallbeispielen Aus Der Werbepraxis: 1 (Marketing-Management)

De Gruyter

The Routledge Companion to Advertising and Promotional Culture (Routledge Media and Cultural Studies Companions)

Routledge