Revitalising Audience Research: Innovations in European Audience Research (Routledge Studies in European Communication Research and Education) - Image 1

£119.54

Routledge Revitalising Audience Research: Innovations in European Audience Research (Routledge Studies in European Communication Research and Education)

Name: Revitalising Audience Research: Innovations in European Audience Research (Routledge Studies in European Communication Research and Education)
Brand: Routledge
Price: 119.54 GBP
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Communication

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Description

The revitalisation of audience studies is not only about new approaches and methods; it entails a crossing of disciplines and a bridging of long-established boundaries in the field. The aim of this volume is to capture the boundary-crossing processes that have begun to emerge across the discipline in the form of innovative, interdisciplinary interventions in the audience research agenda. Contributions to this volume seek to further this process though innovative, audience-oriented perspectives that firmly anchor media engagement within the diversity of contexts and purposes to which people incorporate media in their daily lives, in ways often unanticipated by industries and professionals.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 113878737X
Category: Books > Subjects > Reference > Words, Language & Grammar > Communication
Domain: Amazon UK
Release Date: 05 November 2014
Listed Since: 17 February 2014

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Routledge Revitalising Audience Research: Innovations in European Audience Research (Routledge Studies in European Communication Research and Education)

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