£41.88

Routledge The Journey to a Personal Brand

Name: The Journey to a Personal Brand
Brand: Routledge
Price: 41.88 GBP
Availability: InStock

Career Advancement & Professional Development

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Description

Transitions in life are now a reality for everyone. This book takes you through the journey to create your own Personal Brand and take ownership of and address these transitions based on your values, career, skills, knowledge and aims. A Personal Brand is a positive in the reader’s life – professionally, personally and psychologically. It builds people’s confidence and is founded on who they are, their achievements and successes, as well as their technical and person-to-person skills. Drawing upon well-known Personal Brands, including Walt Disney, Nelson Mandela and Steve Jobs, The Journey to a Personal Brand forces readers to reevaluate themselves critically and honestly. Readers are guided through creating a distinctive brand from scratch through to launching it on digital media. This intensely practical guide is essential reading for the professional, the return-to-worker, the student and early retiree alike or those wishing to improve their life and bring added value to their careers, personal profile or reputation.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138561703
Category: Books > Subjects > Business, Finance & Law > Careers > Career Advancement & Professional Development
Domain: Amazon UK
Release Date: 18 December 2017
Listed Since: 02 July 2017

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Routledge The Journey to a Personal Brand

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