£136.27

Routledge Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message

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Last 639 days • 639 data points (No recent data available)

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£136.27 £102.05 £109.52 £116.98 £124.45 £131.91 £139.38 09 June 2024 15 November 2024 24 April 2025 30 September 2025 09 March 2026

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77 days 167 days 150 days 206 days 39 days · current 0 52 103 155 206 £105-111 £111-118 £118-124 £124-130 £130-136 Days at Price

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Most common range: £124-130 (206 days, 32.2%)

Price range: £105 - £136

Price levels: 5 price ranges over 639 days

Description

'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within the non-profit sector. Highly practical, the purpose of the book is two-fold. Firstly, it aims to educate the readers on how research can be utilized to help their organization reach its goals. Secondly, it shows how to conduct different methods of research, including focus groups, interviews, projective techniques, observations and surveys, and how to use the findings of these to improve products, target customers and develop effective promotions. Concise and well-structured, the text provides a step-by-step process to help the reader understand and apply the various research methodologies. 'Marketing Research for Non-profit, Community and Creative Organizations' is designed for students and will also be invaluable for managers working within non-profit or creative environments.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
22 July 2016
Listed Since
08 May 2016

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