£41.32

MACMILLAN Candidate-Centered Campaigns: Political Messages, Winning Personalities, and Personal Appeals

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£49.23 £32.70 £36.30 £39.91 £43.52 £47.13 £50.73 10 June 2024 15 November 2024 23 April 2025 29 September 2025 07 March 2026

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90 days 197 days 299 days · current 21 days 29 days 0 75 150 224 299 £34-37 £37-40 £40-43 £43-46 £46-49 Days at Price

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Most common range: £40-43 (299 days, 47.0%)

Price range: £34 - £49

Price levels: 5 price ranges over 636 days

Description

The book discussed how contemporary political campaigns are increasingly sensitive to candidate-centered appeals, analyzing the strengths and weaknesses of their own candidate to determine how their personalities, backgrounds, and likability and background fit into a campaign narrative, theme, and issue agenda.

Product Specifications

Format
hardcover
Domain
Amazon UK
Publication Date
10 July 2014
Listed Since
11 February 2014

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