£44.64

MACMILLAN Candidate-Centered Campaigns: Political Messages, Winning Personalities, and Personal Appeals

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£44.64 £39.53 £40.64 £41.76 £42.87 £43.99 £45.11 26 April 2026 14 May 2026 01 June 2026 19 June 2026 08 July 2026

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33 days 7 days 26 days 8 days · current 0 8 17 25 33 £40 £41 £42 £45 Days at Price

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Most common price: £40 (33 days, 44.6%)

Price range: £40 - £45

Price levels: 4 different prices over 74 days

Description

The book discussed how contemporary political campaigns are increasingly sensitive to candidate-centered appeals, analyzing the strengths and weaknesses of their own candidate to determine how their personalities, backgrounds, and likability and background fit into a campaign narrative, theme, and issue agenda.

Product Specifications

Format
hardcover
Domain
Amazon UK
Publication Date
10 July 2014
Listed Since
11 February 2014

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