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£140.35

Routledge Crisis Communication Cases from Asia: A Cultural Approach

Name: Crisis Communication Cases from Asia: A Cultural Approach
Brand: Routledge
Price: 140.35 GBP
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Description

This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved. Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication in this diverse environment. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture, economic systems, societal culture, media systems, and activist environments. This edited volume is ideal for scholars and advanced students in public relations and strategic communication generally and crisis communication specifically.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1032533897
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 04 October 2024
Listed Since: 02 May 2024

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Routledge Crisis Communication Cases from Asia: A Cultural Approach

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