Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets - Image 1

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Routledge Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets

Name: Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets
Brand: Routledge
Price: 155.0 GBP
Availability: InStock

Law

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Most common price: £151 (70 days, 78.7%)

Price range: £147 - £155

Price levels: 3 different prices over 89 days

Description

Intellectual assets - including documents, designs, know-how, software, data, patents and trademarks - are critical to the delivery of innovative, and cost effective, products and services. Despite this many organizations seek to manage their intellectual assets using a range of bolt-on, stand-alone business processes, often divorced from the processes used to manage their services and products. Integrated Intellectual Asset Management explains how to take full advantage of your organization's intellectual assets by integrating their management in six key areas: ¢ decision making systems ¢ strategy ¢ policy and accountabilities ¢ knowledge management ¢ people and behaviour ¢ targets and metrics You can only hope to develop, protect, exploit, and realize the value of your key intellectual assets when you integrate the way you manage them into existing business processes and culture. Integrated Intellectual Asset Management guides you through this process.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0566087219
Category: Books > Subjects > Business, Finance & Law > Law
Domain: Amazon UK
Release Date: 28 December 2005
Listed Since: 05 February 2007

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Routledge Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets

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This is the most expensive it has ever been. Walk away.

Routledge Integrated Intellectual Asset Management: A Guide to Exploiting and Protecting your Organization's Intellectual Assets

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Price Analysis

Description

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