Understanding and Profiting from Intellectual Property in International Business: Strategies Across Borders - Image 1

£100.88

MACMILLAN Understanding and Profiting from Intellectual Property in International Business: Strategies Across Borders

Name: Understanding and Profiting from Intellectual Property in International Business: Strategies Across Borders
Brand: MACMILLAN
Price: 100.55 GBP
Availability: InStock

Accounting

Price History & Forecast

Last 75 days • 75 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 75 days • 1 price levels

Days at Price

Price Analysis

Most common price: £101 (75 days, 100.0%)

Price range: £101 - £101

Price levels: 1 different prices over 75 days

Description

This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.

Product Specifications

Brand: MACMILLAN
Format: hardcover
ASIN: 3030540332
Category: Books > Subjects > Business, Finance & Law > Accounting
Domain: Amazon UK
Release Date: 08 April 2021
Listed Since: 17 June 2020

Barcode

No barcode data available

MACMILLAN Understanding and Profiting from Intellectual Property in International Business: Strategies Across Borders

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Intellectual Property for Managers and Investors: A Guide to Evaluating, Protecting and Exploiting IP

The International Intellectual Property System: Commentary and Materials: Commentary and Materials

Intellectual Property Law in New Zealand

Q&A Intellectual Property Law (Questions and Answers)

The Global Challenge of Intellectual Property Rights

Intellectual Property in Consumer Electronics, Software and Technology Startups

Against Intellectual Monopoly

Intellectual Property and Innovation Protection: New Practices and New Policy Issues (Innovation, Entrepreneurship and Management Set: Innovation Between Risk and Reward Set, 3)

The Intellectual Property Debate: Perspectives from Law, Economics and Political Economy

The Economics of Intellectual Property and Openness: The Tragedy of Intangible Abundance (Routledge Focus on Economics and Finance)

The Global Political Economy of Intellectual Property Rights, 2nd ed: The New Enclosures (RIPE Series in Global Political Economy)

Intellectual Property, Trade and Development: Strategies to Optimize Economic Development in a TRIPS-Plus Era

Research Handbook on the World Intellectual Property Organization: The First 50 Years and Beyond (Research Handbooks in Intellectual Property series)

Competition and Intellectual Property Law in Ukraine: 31 (MPI Studies on Intellectual Property and Competition Law, 31)

Intellectual Property Theory and Practice: A Critical Examination of China’s TRIPS Compliance and Beyond

Patents: International Protection for Small Business & the Prior User Rights Defense (Intellectual Property in the 21st Century)

Patent Litigation Through the Unified Patent Court and German Courts: An International Handbook

INTELLECTUAL PROPERTY RIGHTS:LEGAL & ECONOMIC CHALLENGES FOR DEVEL IPDS CLOTH: Legal and Economic Challenges for Development (Initiative for Policy Dialogue)

Intellectual Property, Unfair Competition and Publicity: Convergences and Development (European Intellectual Property Institutes Network series)

The Intellectual Property of Nations: Sociological and Historical Perspectives on a Modern Legal Institution

European Software Directives and European Software Patents

Intellectual Property in the Conflict of Laws: The Hidden Conflict-of-law Rule in the Principle of National Treatment (Elgar Intellectual Property Law and Practice series)

Innovation, Startups and Intellectual Property Management: Strategies and Evidence from Latin America and other Regions

New Frontiers of Intellectual Property Law: IP and Cultural Heritage - Geographical Indications - Enforcement - Overprotection: 25 (Studies in Industrial Property and Copyright Law)