£42.14

Wiley Comprehensive Intellectual Capital Management: Step-by-Step

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Description

Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management. Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more! Order your copy today!

Key Features

New

Mint Condition

Dispatch same day for order received before 12 noon

Guaranteed packaging

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Product Specifications

Brand
Wiley
Format
hardcover
Domain
Amazon UK
Release Date
24 February 2003
Listed Since
09 February 2007

Barcode

No barcode data available

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