£140.16

Routledge The Book Publishing Industry

Name: The Book Publishing Industry
Brand: Routledge
Price: 140.16 GBP
Availability: InStock

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Description

The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry from 1946 to the end of the twentieth century. The selective bibliography includes the latest literature, including works in marketing and economics that has a direct relationship with this dynamic industry. This third edition features a chapter on e-books and provides an overview of the current shift toward digital media in the US book publishing industry.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415887259
Category: Books > Subjects > Business, Finance & Law > E-Commerce > E-commerce
Domain: Amazon UK
Release Date: 31 July 2013
Listed Since: 09 July 2010

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Routledge The Book Publishing Industry

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