£154.98

Routledge Rise of Corporate Publishing - Early 20th Century Literary Criticism

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Description

This literary criticism study by Routledge explores how modernisation and incorporation of the American publishing industry in the early twentieth century shaped both cultural hierarchies and commercial success. The work traces the profound effects of emerging marketing techniques, evolving audience concepts, and transformed author-publisher relationships on American writers during the 1930s and their literary output. Through detailed case studies of authors positioned across the cultural spectrum, the book examines the intersection of industrial development, publishing economics, and creative production during a pivotal period in American letters. Ideal for scholars, students, and readers interested in literary history, cultural theory, and the business of publishing.

Key Features

Examines modernisation of American publishing industry during the early twentieth century and its cultural effects.

Analyses how marketing techniques and audience reconception influenced 1930s American writers and their literature.

Uses case studies of multiple authors to illustrate varying impacts of corporate publishing on authorship.

Combines literary criticism with cultural theory to explore author-publisher relations and industry hierarchies.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
13 July 2007
Listed Since
16 February 2007

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