Bridging Boundaries in Consumption, Markets and Culture - Image 1

£128.81

Routledge Bridging Boundaries in Consumption, Markets and Culture

Name: Bridging Boundaries in Consumption, Markets and Culture
Brand: Routledge
Price: 127.67 GBP
Availability: InStock

Call Centre Management

Price History & Forecast

Last 13 days • 13 data points (No recent data available)

Historical

Generating forecast...

Price Distribution

Price distribution over 13 days • 2 price levels

Days at Price

Current Price

Price Analysis

Most common price: £129 (9 days, 69.2%)

Price range: £128 - £129

Price levels: 2 different prices over 13 days

Description

Product Description This book focuses on the bridges that connect the dynamic relations between consumer actions, the marketplace, and cultural meanings. Answering the challenge to do more than merely cross the boundaries between these fields, the authors in this volume also undertake the far harder work of bridging them. Consequently, this book is a rich and topical array of research projects which engage in a variety of theoretical and empirical boundary crossings. The authors’ diverse methodologies span archival research, visual content analysis, ethnography and phenomenological interviewing. Their research contexts are distinctly globally diverse, as reflected in the topics of their studies: aid in contemporary Syrian refugee camps in Germany; early twentieth-century Swedish advertisements for kitchens; family formation in twenty-first-century Sri Lanka; Brazilian book (de)collectors; and the signification of magazine covers in India. Overall, the book makes for compelling reading across and beyond conventional boundaries associated with the study of consumption, markets and culture. This book was originally published as a peer-reviewed special issue of Consumption Markets & Culture. About the Author Karen V. Fernandez is Associate Professor in Marketing at the University of Auckland, New Zealand. She utilises Consumer Culture Theory to understand consumers’ relationships with their meaningful possessions, places and technology. Her publications include articles in the Journal of Consumer Research, the Journal of Public Policy and Marketing, the Journal of Advertising, the European Journal of Marketing and the Journal of Business Research. She is an Associate Editor of Consumption, Markets & Culture and has received multiple research and "best reviewer" awards. Bernardo Figueiredo is Senior Lecturer in Marketing at RMIT in Melbourne, Australia. His research examines how the globalization of markets and culture shapes consumption and marketing practices. He has a special interest in marketing issues related to consumer culture, mobility, multiculturalism, cosmopolitanism, value creation, and developing markets. His work has won awards at important conferences in the marketing and consumer research field. His publications include papers in the Journal of Consumer Research, Journal of Business Research, Marketing Theory, the Journal of Macromarketing, Journal of Marketing Management, and Consumption, Markets and Culture.

Product Specifications

Brand: Routledge
Format: Hardcover
ASIN: 0367353040
Category: Books > Subjects > Business, Finance & Law > Management > Call Centre Management
Domain: Amazon UK
Release Date: 10 September 2019
Listed Since: 03 May 2019

Barcode

No barcode data available

Routledge Bridging Boundaries in Consumption, Markets and Culture

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Explorations in Consumer Culture Theory (Routledge Interpretive Marketing Research)

Digitalizing Consumption: How devices shape consumer culture (Routledge Interpretive Marketing Research)

Routledge Intercultural Marketing: Theory and Practice Textbook

Explorations in Consumer Culture Theory (Routledge Interpretive Marketing Research)

Contemporary Consumer Culture Theory (Routledge Studies in Marketing)

Contemporary Consumer Culture Theory (Routledge Studies in Marketing)

Interdiscursive Readings in Cultural Consumer Research

Routledge Consumption, Psychology and Practice Theories Book

Consumer Behaviour

Globalising Everyday Consumption in India: History and Ethnography (Routledge Contemporary South Asia Series)

The Marketing Era by Routledge - Professional Practice Book

Sage International and Cross-Cultural Business Research Book

Intercultural Marketing: Theory and Practice

Sage Grounded Theory - Guide for Management and Business Research

Cross-Cultural Consumption: Global Markets, Local Realities

Global Perspectives in Cross-Cultural and Cross-National Consumer Research

Marketing Management: A Cultural Perspective

Routledge Consumption and Spirituality - Research Book

Consumption and Spirituality (Routledge Interpretive Marketing Research)

Locating Television: Zones of Consumption

Conversations on Consumption

Routledge - Gender After Gender in Consumer Culture Book

Routledge Political Marketing: Strategic Campaign Culture Book

Multi Pack: Consumer Behavior and Managerial Decision Making:(International Edition) with Marketing Communications:A European Perspective