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PEARSON EDUCATION Consumer Behavior, plus MyMarketingLab with Pearson eText: Global Edition

Name: Consumer Behavior, plus MyMarketingLab with Pearson eText: Global Edition
Brand: PEARSON EDUCATION

Market Research

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Out of stock 51 days · last price £65 · longest previous gap was 1 days

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Description

This package includes a physical copy of Consumer Behavior: Global Edition, 10/e by Michael Solomon, as well as access to the eText and MyMarketingLab. For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences

Product Specifications

Brand: PEARSON EDUCATION
Format: paperback
ASIN: 0273767410
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Market Research
Domain: Amazon UK
Release Date: 07 June 2012
Listed Since: 08 December 2011

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PEARSON EDUCATION Consumer Behavior, plus MyMarketingLab with Pearson eText: Global Edition

Gone for 51 days. Could come back at any time — we're watching for you.

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