Public Relations Writing and Media Techniques: International Edition - Image 1

£49.99

PEARSON EDUCATION Public Relations Writing and Media Techniques: International Edition

Name: Public Relations Writing and Media Techniques: International Edition
Brand: PEARSON EDUCATION
Price: 49.99 GBP
Availability: InStock

Public Relations

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Description

Public Relations Writing and Media Techniques is the most comprehensive and up-to-date public relations writing book available. With real-world examples of award-winning work by PR professionals, this new edition continues to help readers master the many techniques needed to reach a variety of audiences in today’s digital age. Clearly written and well-organized, this book emphasizes the nuts and bolts of writing, producing, and distributing public relations materials through traditional and social media. The author provides step-by-step procedures illustrated by examples from actual campaigns. This text also serves as an invaluable resource for public relations practitioners in the field.

Product Specifications

Brand: PEARSON EDUCATION
Format: paperback
ASIN: 0205676901
Category: Books > Subjects > Business, Finance & Law > Sales & Marketing > Public Relations
Domain: Amazon UK
Release Date: 14 November 2008
Listed Since: 24 September 2008

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PEARSON EDUCATION Public Relations Writing and Media Techniques: International Edition

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