We can't find the internet
Attempting to reconnect
Something went wrong
Hang in there while we get back on track
£130.00
It has never been this cheap. We have no record of a lower price.
£130 today · cheaper than every other day in the last 3 months
Routledge The Marketing Era: Professional Practice to Global Provisioning
We'll watch every seller, every day. One email when your price arrives.
Price History & Forecast
Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.
Last 72 days · 72 data points (no recent data)
NEW HERE?
Amazon shows you one price. We show you all of them.
Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.
WHAT'S ON THIS PAGE
when this has been cheap or pricey
where the price is heading next
all-time high & low, recent range
name your number, we'll email you
Price Distribution
Price distribution over 72 days • 1 price levels
Price Analysis
Most common price: £130 (72 days, 100.0%)
Price range: £130 - £130
Price levels: 1 different prices over 72 days
Description
Key Features
Routledge publication offering the first comprehensive mapping of marketing's organizing principles and cultural logic in academic discourse.
Traces the profession's historical ascent from Western practice to global domination across transnational corporations and economies.
Examines marketing as a set of cultural practices rooted in Western affluence rather than universal human needs and wants.
Provides essential framework for understanding globalization and the spread of consumption-driven economics in contemporary society.
Designed for cultural studies, business history, and social sciences scholars analysing the evolution of professional marketing practice.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 0415945437
- Category
- Books > Subjects > Politics, Philosophy & Social Sciences > Social Sciences > Cultural Studies
- Domain
- Amazon UK
- Release Date
- 10 October 2003
- Listed Since
- 22 January 2007
Barcode
No barcode data available
Similar Products You Might Like
Marketing: Einführung in die Absatzpolitik
Gabler Verlag
Essentials of Marketing
PEARSON EDUCATION
New Directions in Critical Marketing Studies (SAGE Library in Marketing)
Sage Publishing
The Promise of Social Marketing: A Powerful Tool for Changing the World for Good
Routledge
Essentials Of Modern Marketing: Italy Edition
The Practical Marketing Workbook: Over 250 exercises for teaching marketing Ideal for flipped classrooms
Operationalisierung der Service-Dominant Logic-Entwicklung einer Skala zur Messung der Serviceetablierung in Unternehmen
GRIN Verlag
Edward Elgar Handbook of Research on Gender and Marketing
Edward Elgar Publishing
Essentials of Modern Marketing: Inaugural Pakistan Edition
Marketing: Einführung in die Absatzpolitik (Betriebswirtschaftliches Grundstudium)
Gabler Verlag
The Art & Science of Marketing: Marketing for Marketing Managers
Oxford University Press
The Routledge Companion to Marketing and Society (Routledge Companions in Marketing, Advertising and Communication)
Routledge
Legends in Marketing: Shelby D. Hunt
Sage Publishing
Marketing Skills in Practice: Developing a Successful Marketing Career
Routledge
Marketing Theory: Evolution and Evaluation
Wiley
Consumer Culture Theory
Sage Publishing
Dynamics of Marketing in African Nations
Bloomsbury
Marketing and the Common Good: Essays from Notre Dame on Societal Impact
Routledge
Strategic Marketing Management - Theory and Practice
Cerebellum Press
Valuepack: Principles of Marketing with The Media
PEARSON EDUCATION
Price unavailable
Marketing, Rhetoric and Control: The Magical Foundations of Marketing Theory (Routledge Studies in Marketing)
Routledge
Global Marketing: Strategy, Practice, and Cases
Routledge
Critical Marketing: Defining the Field
Routledge
Global Perspectives in Cross-Cultural and Cross-National Consumer Research
Routledge