£111.64

Springer Fashion & Music - Springer Series in Fashion Business

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Description

Explore the deep connections between the music and fashion industries with this insightful text from the Springer Series in Fashion Business. This book helps readers understand how the digital revolution in the music industry has changed how people consume music and social references, and how these shifts impact fashion consumption as well. As the fashion industry faces hyper-competition and the need to define faster trends, understanding these cross-industry links becomes necessary. The text examines how changing consumer demands and new social references drive the modern market. It provides the knowledge needed to help fashion companies adapt their strategies to a world where music and fashion are increasingly linked through digital consumption and social trends.

Key Features

Examines the links between the music and fashion industries to expand reader understanding.

Analyzes the impact of the digital revolution on music consumption and its effect on fashion.

Addresses industry challenges such as hyper-competition and the need for faster trend definitions.

Provides insights into changing consumer demands and evolving social references.

Offers a foundation for fashion companies to rethink and update their business strategies.

Product Specifications

Colour
White
Format
hardcover
Domain
Amazon UK
Release Date
29 August 2017
Listed Since
07 June 2017

Barcode

No barcode data available

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