£174.99

Routledge Writing Business: Genres, Media and Discourses Book

Name: Routledge Writing Business: Genres, Media and Discourses Book
Brand: Routledge
Price: 174.99 GBP
Availability: InStock

Business & Economic History

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Description

Explore the complex world of professional communication with Writing Business: Genres, Media and Discourses. Published by Routledge as part of the Language In Social Life series, this book provides a deep analysis of how written discourse functions within modern business environments. It examines a wide variety of communication modes, looking at how different genres operate in professional settings. A major focus of this collection is the evolution of new writing forms. While technology plays a significant role in how we communicate at work, this text looks beyond just machine-mediated forms like electronic mail and computer-generated correspondence. It provides contextualized analyses of both traditional genres, such as facsimiles and direct mailing, and lesser studied texts like invitations. This comprehensive approach makes it an essential resource for understanding how language and media shape business interactions in a changing digital landscape.

Key Features

Analyzes the specific genres and functions of written discourse used in professional business contexts.

Examines a wide variety of communication modes to provide a complete view of modern workplace interaction.

Investigates the evolution of new writing forms and the role of technology in business communication.

Covers machine-mediated texts including electronic mail and computer-generated correspondence.

Provides contextualized analysis of traditional business genres like facsimiles and direct mailing.

Explores lesser studied written texts such as invitations to expand the scope of professional discourse studies.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138437484
Category: Books > Subjects > Business, Finance & Law > Biographies & Histories > Business & Economic History
Domain: Amazon UK
Release Date: 30 September 2017
Listed Since: 02 July 2017

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Routledge Writing Business: Genres, Media and Discourses Book

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