£127.62

Routledge The Corporate Firm in a Changing World Economy Book

Name: Routledge The Corporate Firm in a Changing World Economy Book
Brand: Routledge
Price: 127.62 GBP
Availability: InStock

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Description

Gain a deep understanding of the global economic landscape with The Corporate Firm in a Changing World Economy. Part of the Routledge Library Editions: International Business series, this text explores the complex phenomena of multinational business through a practical lens. Instead of relying solely on abstract concepts, this book uses real-world case studies to explain how major companies navigate a shifting global market. By examining the experiences of industry leaders such as IBM, Philips, Nissan, and Volvo, readers can see how major economic theories apply to actual business operations. This book assesses how individual firms respond to environmental changes, making it a valuable resource for those studying the geography of enterprise and international business strategy. Whether you are a student or a professional, these insights into multinational corporate behavior provide a clear view of how large-scale enterprises function in a modern economy.

Key Features

Examines the economic environment and specific phenomena of multinational business operations.

Includes detailed case studies of major global companies like IBM, Philips, Nissan, and Volvo.

Evaluates how established economic theories hold up against the real-world experiences of individual firms.

Provides an analysis of the geography of enterprise within the context of a changing world economy.

Part of the specialized Routledge Library Editions for International Business series.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415657776
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 27 November 2012
Listed Since: 22 June 2012

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Routledge The Corporate Firm in a Changing World Economy Book

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