Multinational Enterprise and World Competition - MACMILLAN - Image 1

£113.76

MACMILLAN Multinational Enterprise and World Competition - MACMILLAN

Name: Multinational Enterprise and World Competition - MACMILLAN
Brand: MACMILLAN
Price: 113.76 GBP
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Description

Explore the complex dynamics of global business with Multinational Enterprise and World Competition. This academic study examines the dual perception of multinational firms, which are often viewed as both drivers of industrial success and causes of industrial decline. As these companies shape the modern economy, their activities remain a subject of intense debate among experts and policymakers. This book provides a detailed assessment of how multinational enterprises influence international competition. It covers essential topics such as trade and technology licensing, offering a deep look into the practical realities of global commerce. By analyzing these factors, the text helps readers understand the significant implications for future policy formulation. What sets this work apart is its systematic comparative approach. It is the first book to appraise the experiences of five major developed economies: the USA, Japan, the UK, Sweden, and West Germany. This comparative methodology provides a unique perspective on how different nations navigate the challenges and opportunities presented by large-scale international corporations.

Key Features

Provides a systematic comparative study of five major developed economies including the USA, Japan, the UK, Sweden, and West Germany.

Analyzes the role of multinational enterprises in international competition and their impact on global trade.

Examines the effects of technology licensing and its influence on industrial success and decline.

Offers insights into how multinational activities impact the formulation of economic and industrial policies.

Part of the University of Reading European and International Studies series for academic depth.

Product Specifications

Brand: MACMILLAN
Format: paperback
ASIN: 1349187208
Category: Books > Subjects > Business, Finance & Law > Accounting > International
Domain: Amazon UK
Release Date: 01 January 1987
Listed Since: 07 January 2016

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MACMILLAN Multinational Enterprise and World Competition - MACMILLAN

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