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Routledge Managing the Global Firm - International Business

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Description

Managing the Global Firm offers a comprehensive assessment of the multinational landscape. This volume brings together insights from world-leading academics and experienced practitioners to examine the evolution of international management. By combining perspectives from Europe, the USA, and Japan, the text provides a global view of how corporations operate across borders. Instead of focusing only on the management of individual foreign subsidiaries, this work looks at the development of the corporation as a whole. It explores the strategic implications for large-scale organizations, providing a foundation for understanding the shape of the global firm. This book is an essential resource for those studying international business and the complex dynamics of multinational corporations.

Key Features

Includes expert contributions from recognized world leaders in the field of international business and management.

Combines academic theory with practical experience from seasoned industry practitioners.

Provides a diverse global perspective by drawing on insights from Europe, the USA, and Japan.

Focuses on the development of the entire corporation rather than just individual foreign subsidiaries.

Examines specific implications for strategic planning and large-scale organizational management.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
27 November 2012
Listed Since
11 May 2012

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