Routledge Foreign Multinationals in the United States: 8 (Routledge International Studies in Business History)

Product Description In this volume, leading scholars in international business and business history in the United States, Europe and Japan examine the experiences of a range of firms in the United States. They survey British, Canadian, French, German, Spanish and Japanese firms, and span a range of sectors including automobiles, banking, electricals, petroleum and steel. Together, their contributions present a unique evolutionary and comparative perspective on the management and performance of foreign companies in the United States since 1945.This book is essential reading for all those with a professional or academic interest in international business, management, business history or business in the United States. Review 'The strength of this volume lies in the extent to which it combines macroeconomic accounts with macroeconomic evidence.' - Harm G. Schroter, University of Bergen, German Historical Institute