£137.45

Routledge Ford and the Global Strategies of Multinationals: The North American Auto Industry (Routledge Studies in International Business and the World Economy)

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Description

Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state. This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
25 October 2001
Listed Since
08 February 2007

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