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£137.76
Routledge New Consumer Culture in China - Flower Market Book
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Last 34 days • 34 data points (No recent data available)
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Price distribution over 34 days • 1 price levels
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Most common price: £138 (34 days, 100.0%)
Price range: £138 - £138
Price levels: 1 different prices over 34 days
Description
Key Features
Examines the rise of new ordinary consumption where special occasion items become part of daily life in urban China.
Provides a detailed case study on the adoption of cut flowers and the trend of upscaling non-floral goods.
Analyzes how consumers use routine product integration to increase their personal well-being.
Offers insights into managing deal proneness and high price sensitivity in modern retail environments.
Provides strategies for retailers to resolve common market challenges in the Chinese consumer landscape.
Product Specifications
- Brand
- Routledge
- Format
- hardcover
- ASIN
- 036723517X
- Domain
- Amazon UK
- Release Date
- 20 July 2021
- Listed Since
- 28 January 2021
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