£136.81

Routledge - It's Not TV: Watching HBO in the Post-Television Era

Name: Routledge - It's Not TV: Watching HBO in the Post-Television Era
Brand: Routledge
Price: 136.81 GBP
Availability: InStock

Performing Arts

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Description

Explore the evolution of modern media with It's Not TV: Watching HBO in the Post-Television Era. Published by Routledge, this academic collection examines how HBO has redefined the television landscape since its debut in 1972. As pay television moved away from traditional network models, HBO established itself as the primary destination for what many call "quality television." This book brings together a group of international media scholars to analyze HBO's role at the forefront of the industry. The essays look at how the network impacts market positioning, style, and content. Readers will gain a deeper understanding of the technology and political economy that shape contemporary viewing habits. This text serves as a comprehensive resource for anyone studying the shift from traditional broadcasting to the specialized era of premium cable and digital content.

Key Features

Analyzes the history of HBO from its start in 1972 to its current role in the post-television era.

Features a collection of new essays written by an international group of media scholars.

Explores key themes in television studies including market positioning and content style.

Examines the impact of technology and political economy on modern media consumption.

Provides academic insight into the concept of quality television and its distinction from network offerings.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 0415960371
Category: Books > Subjects > Arts & Photography > Performing Arts
Domain: Amazon UK
Release Date: 01 June 2008
Listed Since: 02 May 2007

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Routledge - It's Not TV: Watching HBO in the Post-Television Era

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