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Routledge Television: Visual Storytelling and Screen Culture - Routledge

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Description

Television by Jeremy G. Butler is the definitive guide to television studies, now in its fifth edition. This comprehensive text examines how television programs and commercials are created and how they produce meaning through visual language. Butler explores the interplay of camera style, lighting, set design, editing, and sound to show readers how these elements combine to shape viewer experience and interpretation. The fifth edition includes a new chapter by Amanda D. Lotz on television in the contemporary digital media environment, bringing classical television theory into conversation with modern streaming platforms and digital distribution. Perfect for students, educators, and media professionals seeking to understand the technical and cultural dimensions of television production and its role in shaping popular culture.

Key Features

Explores how camera style, lighting, set design, editing, and sound combine to produce meaning in television programming.

New chapter by Amanda D. Lotz addresses television in the contemporary digital media environment and modern viewing practices.

Fifth edition offers updated analysis integrating discussions on current television and media landscape throughout.

Comprehensive guide covering both television programs and commercials as cultural texts and meaning-making systems.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
26 February 2018
Listed Since
27 July 2017

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