£120.00

Routledge Television: Visual Storytelling and Screen Culture

Name: Routledge Television: Visual Storytelling and Screen Culture
Brand: Routledge
Price: 117.35 GBP
Availability: InStock

Television

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Description

Gain a deep understanding of media studies with Television: Visual Storytelling and Screen Culture by Routledge. For more than twenty years, this text has been a leading guide for students and researchers looking to understand how television programs and commercials are constructed and how they function to produce meaning. Author Jeremy G. Butler explains the technical and creative elements that shape the viewing experience. You will learn how camera style, lighting, set design, editing, and sound work together to create the messages that viewers receive. This book provides the tools to analyze the visual language of the screen. The fifth edition includes updated content to reflect the changing media landscape. A new chapter by Amanda D. Lotz examines television within the contemporary digital media environment, ensuring readers stay informed about modern shifts in how we consume content. This is an essential resource for anyone studying the evolution of screen culture and visual communication.

Key Features

Comprehensive guide to television studies that has served as a primary resource for over two decades.

Detailed analysis of how camera style, lighting, and set design combine to produce meaning for viewers.

Explains the role of editing and sound in the construction of television programs and commercials.

Includes a new chapter by Amanda D. Lotz regarding television in the contemporary digital media environment.

Provides an in-depth look at how television functions as a producer of meaning through visual storytelling.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 113874400X
Category: Books > Subjects > Arts & Photography > Television
Domain: Amazon UK
Release Date: 26 February 2018
Listed Since: 27 July 2017

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Routledge Television: Visual Storytelling and Screen Culture

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