Programming for TV, Radio & The Internet: Strategy, Development & Evaluation - Image 1

£110.00

Routledge Programming for TV, Radio & The Internet: Strategy, Development & Evaluation

Name: Programming for TV, Radio & The Internet: Strategy, Development & Evaluation
Brand: Routledge
Price: 110.0 GBP
Availability: InStock

Performing Arts

It has never been this cheap. We have no record of a lower price.

£110 today · cheaper than every other day in the last 3 months

NEW HERE?

Amazon shows you one price. We show you all of them.

Tosheroon watches Amazon prices so you don't have to. Every product on Amazon has a price history — we make it visible. Set the price you'd actually pay, and we'll email you the second it gets there. No app, no account, one email.

WHAT'S ON THIS PAGE

↓ Price chart
when this has been cheap or pricey

↓ Forecast
where the price is heading next

↓ Statistics
all-time high & low, recent range

↑ Price alert
name your number, we'll email you

Price History & Forecast

Grey patches = out of stock. Cheaper = lower on the chart. Hover for exact prices.

Last 73 days · 73 data points (no recent data)

Historical

Generating forecast…

Price Distribution

Price distribution over 73 days • 1 price levels

Days at Price

Price Analysis

Most common price: £110 (73 days, 100.0%)

Price range: £110 - £110

Price levels: 1 different prices over 73 days

Description

Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations! About the Author Dr. Lynne S. Gross has taught radio and television production at a number of universities in both the United States and abroad. She has published 11 books and numerous articles which have appeared in Billboard, Radio Ink, Feedback and the Journal of College Radio. Dr. Gross has served as President of the Broadcast Education Association and was awarded its Distinguished Education Service Award in 1997. Professionally, she worked as Director of Programming for Valley Cable TV and has produced hundreds of radio and television programs. Brian Gross, MFA, is a multimedia and Internet developer, critically-acclaimed composer, visual artist and published writer. He has been a Professor in the Radio, Television and Film, as well as the Communications departments at California State University at Fullerton, and has developed community-based initiatives to reach at-risk youth through new media. His work has been featured in galleries, performance venues and on radio throughout the United States and Europe. Philippe Perebinossoff is a member of the Radio, Film & Television faculty at California State University-Fullerton, where he teaches a variety of critical studies courses. He is a former ABC television executive, having been both a network censor and a programming executive, supervising the development of over 200 television movies, including the Oprah Winfrey Presents franchise (such as the Emmy award winning Tuesdays with Morrie). It's important to him that students and industry professionals are able to reconcile ethical maxims in real world situations within the workplace, prompting the writing of this text.

Product Specifications

Brand: Routledge
Format: hardcover
ASIN: 1138167886
Category: Books > Subjects > Arts & Photography > Performing Arts
Domain: Amazon UK
Release Date: 24 November 2015
Listed Since: 01 December 2015

Barcode

No barcode data available

Routledge Programming for TV, Radio & The Internet: Strategy, Development & Evaluation

It has never been this cheap. We have no record of a lower price.

Price History & Forecast

Price Distribution

Price Analysis

Description

Product Specifications

Barcode

Similar Products You Might Like

Ethics Across the Curriculum―Pedagogical Perspectives

Progress in Ethical Practices of Businesses: A Focus on Behavioral Interactions

Social Networks in China (Chandos Publishing Social Media Series)

Moral Development Theories -- Secular and Religious: A Comparative Study: 68 (Contributions to the Study of Education)

Sirtuin Biology in Cancer and Metabolic Disease: Cellular Pathways for Clinical Discovery

Routledge - Alleviating Poverty Through Profitable Partnerships

Introduction to Corporate Communication: Case Studies from India

Schädliche traditionelle und kulturelle Praktiken im internationalen und regionalen Menschenrechtsschutz: 281 (Beiträge zum ausländischen öffentlichen Recht und Völkerrecht, 281)

An Ethical Approach to Practitioner Research: Dealing with Issues and Dilemmas in Action Research

Routledge - Health Policy and the Public Interest Book

Routledge - The Politics of Well-Being - Social Thought Book

Routledge The Postworld - Speculative Literature and Culture

Routledge - Bruno Latour: Hybrid Thoughts in a Hybrid World

Ethno-Techno: Writings on Performance, Activism and Pedagogy

The Politics of Compassion: The Challenge to Care for the Stranger

Russian Function Words: Meanings and Use: Conjunctions, Interjections, Parenthetical Words, Particles, and Prepositions

An Ethical Approach to Practitioner Research: Dealing with Issues and Dilemmas in Action Research

Routledge Marketing Methods to Improve Company Strategy

Ethics for Environmental Policy

Disturbing Business Ethics: Emmanuel Levinas and the Politics of Organization (Routledge Studies in Business Ethics)

Microalgae in Waste Water Remediation

Autodesk Revit 2023 Black Book