£174.80

Routledge International Business and IT Global Economy Text

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Description

Gain a deep understanding of how technology shapes the modern global economy with this breakthrough text from Routledge. This book analyzes the direct relationship between international business operations and information technology, providing a timely look at how these two fields interact and transform one another. Readers will explore how current developments in IT impact the practical and theoretical operations of multinational corporations. The text examines how technology can be used to improve competitive advantage in a crowded market. Additionally, it investigates the reverse relationship, looking at how operating in an international environment affects the design, implementation, and management of information systems for global enterprises. This book provides a much-needed overview of key trends in IT and global business. It is an essential resource for those studying the intersection of technology and international commerce, offering insights into the digital shifts occurring within large-scale corporate structures.

Key Features

Analyzes the relationship between international business operations and information technology to understand their mutual impact.

Evaluates how IT developments affect the practical and theoretical operations of multinational corporations.

Explores methods to use information technology to improve competitive advantage in the global market.

Investigates how international business environments influence the design and management of global information systems.

Provides an overview of key trends currently shaping the intersection of IT and global business.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
15 April 2004
Listed Since
09 February 2007

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