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Routledge Contemporary Advances in Food Tourism Management and Marketing

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Description

Contemporary Advances in Food Tourism Management and Marketing explores the intersection of culinary experiences and travel in the modern era. Published by Routledge as part of the Contemporary Geographies of Leisure, Tourism and Mobility series, this scholarly work examines how food tourism shapes destination marketing, consumer behaviour and tourism management practices. The book addresses emerging trends in gastronomic travel, including farm-to-table experiences, culinary destination branding and the role of local cuisines in attracting international visitors. It provides industry professionals, academics and tourism planners with evidence-based insights into managing food tourism ventures effectively whilst maintaining cultural authenticity and sustainability. This resource combines theoretical frameworks with practical applications relevant to hospitality businesses, destination marketing organisations and tourism development initiatives seeking to leverage food as a unique competitive advantage.

Key Features

Routledge publication offering peer-reviewed academic content on food tourism management and marketing strategies.

Part of the Contemporary Geographies of Leisure, Tourism and Mobility series covering modern tourism trends.

Addresses emerging food tourism experiences including farm-to-table dining and culinary destination branding.

Provides practical frameworks for tourism professionals managing food-based attractions and experiences.

Explores the relationship between local cuisines, destination marketing and international visitor attraction.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
15 February 2023
Listed Since
01 September 2022

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