£133.30

Routledge Business Networking: Innovation and Ideas Book

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Description

Understanding networking requires looking past simple definitions. This book from Routledge provides a clear look at how networking functions across different professional landscapes. Whether you are looking at formal organizational structures, personal career development, or specific techniques to increase sales, this text offers a comprehensive guide to the subject. Readers will gain a solid foundation through an overview of multiple theoretical models. By drawing on established models from marketing, employability, innovation, and organizational studies, the book presents an integrated view of how networking processes and structures work in real-world settings. It is a practical resource for anyone needing to understand the theory and application of professional connections in modern business environments.

Key Features

Covers multiple definitions of networking including formal organizational structures and personal career development.

Provides a solid foundation through an overview of various theoretical models used in the field.

Integrates concepts from marketing, employability, innovation, and organizational studies for a complete perspective.

Offers an approachable guide to both the process and the structure of professional networking.

Explains how networking techniques can be applied to increase sales and drive business growth.

Product Specifications

Format
hardcover
Domain
Amazon UK
Release Date
01 November 2021
Listed Since
23 April 2021

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