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£179.99
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£180 today · cheaper than every other day in the last 3 months
Palgrave Contemporary Marketing Management for Tourism & Hospitality
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Price distribution over 80 days • 1 price levels
Price Analysis
Most common price: £180 (80 days, 100.0%)
Price range: £180 - £180
Price levels: 1 different prices over 80 days
Description
Key Features
Contemporary Marketing Management for Tourism and Hospitality provides strategies for integrating new technology into hospitality and tourism business operations.
This Palgrave Macmillan publication explores how Gen Z preferences and values influence marketing and customer engagement in the tourism sector.
The book addresses sustainable business transformation as a core component of modern hospitality marketing management and strategy.
Designed for marketing professionals, hospitality managers and business students seeking current insights into tourism industry trends and practices.
Product Specifications
- Brand
- Palgrave
- Format
- paperback
- ASIN
- 3031650514
- Category
- Books > Subjects > Business, Finance & Law > Sales & Marketing > Brands & Corporate Identity
- Domain
- Amazon UK
- Release Date
- 01 November 2025
- Listed Since
- 11 December 2025
Barcode
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